
Support & inspiration for your blended family.

-Our Mission-
We help stepfamilies struggling to find their footing feel empowered to grow together…one day at a time.
Welcome to Just Keep It Goin’.
We’re Alex and Jack, a married couple living the blended family life together with our four kids. Alex is a licensed clinical social worker and therapist specializing in couples and blended families. Jack is a regular guy- a dad and stepdad who wants you to know that you don’t have to have a bunch of letters after your name to learn how to make a blended family work. We’re in the thick of it, with kids ranging from college age to early elementary school; and like you, we’re a work in progress. Blended family life isn’t for the faint of heart, and we want you to know you’re not alone in this journey!
We bring you research-informed strategies around what works for blended families, combined with the unvarnished realness of our own lived experience. You’ll find tools and resources for parenting, nurturing your partnership, managing stress, co-parent relationships, and more.
And if you’re ready to get more traction quickly, Alex offers blended family coaching that will help you feel more connected, grounded and confident.
Inscribed inside our wedding rings is our mantra- Just Keep It Goin’. That simple phrase helps us through our tough moments- We don’t have to be perfect.
We just keep it goin’. We re-group. We learn more. We try again. Every day is new.

Is Blended Family Coaching For Me?
Parenting and partnering from your values
Create a foundation that supports the family structure that works best for you and your kids.
Learn skills to navigate conflict
Understand the patterns that are keeping you stuck and real tools to move through them.
Navigate co-parent relationships with confidence
Learn to present yourself and your concepts with confidence.
Celebrate your stepfamily culture
Nurture a stepfamily culture of connection, growth and resilience.
Get unlimited access to our full suite of programs when you become a member.
What our clients are saying
Shirley L.
Small Business Owner
“It was difficult for me to figure out how to start my own business, but Bloom Coaching made the process so simple for me with a step-by-step process.”
Molly S.
Executive
“As a new mom, I had a difficult time returning to work full-time after maternity leave. Becoming a Bloom Coaching member gave me the tools to multi-task and better manage my schedule so I could be fully present at home.”
Maddie
Accountant
“I used to get nervous presenting in front of coworkers and clients. Through Bloom Coaching’s online courses, I learned how to channel my confidence and take my presentation skills to the next level.”
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